essôr
advisory
Clarity · the 6 C’s

What’s your time worth?

Most owners have never worked out their real hourly rate. The number tends to change how you spend a week.

The honest numbers

Two figures, that’s all. What the business actually pays you, and the hours you actually give it — not the ones in the job description.

Your actual drawings, salary or profit you pay yourself — after the business’s costs, before your personal tax. A rough figure is fine.
The honest number. Include the nights and the Sundays.
52 minus any real weeks off. Many owners take fewer than they think.
That’s your time on the business
Enter your hours to begin.
Your real hourly rate

Once your figures are in, you’ll see what every hour you give the business is really worth to you.

What that number means

The same rate, read three ways — because the point isn’t the figure, it’s what you do with your hours next.

Per working day
What a full day of your time is worth.
A 5-hour admin block
The true cost of a weekly job someone junior could do.
What if you handed some of it over?

Pick the hours each week you spend on work below your rate — admin, chasing, doing rather than leading — and what it’d cost to hand them to someone else.

Tasks worth less than your rate — that you still do.
A VA, bookkeeper or junior’s rate. Roughly.
Hours you’d get back each year:
Time you could put toward the work only you can do — or simply not be at the desk for.

You didn’t build this to buy yourself
the worst-paid job in it.

If your real rate surprised you, that’s the useful part. The next question is which hours to protect and which to let go — and that’s a plan, not a guess. No pressure, no pitch.

This is one room of six. The 6C Health Check looks at the whole business — Clarity, Customer, Culture, Compliance, Consistency & Cash — and where your time is going is where it starts.

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